I focus on marketing and design solutions that make sense for small businesses.
When you have solid marketing systems in place, they do the work for you so that you can focus your precious time elsewhere.
We’ve all heard the phrase, “work smarter, not harder.” I have to be honest, I always found that phrase a bit frustrating. What do you mean work smarter? I’m putting my blood, sweat and tears into my business! I am giving it my ALL. I am working morning, noon and night to answer customer questions, send emails, figure out sales and promotions, advertise upcoming events, and think of ways to improve my business. How the heck can I work any smarter?
I get it. I’ve been there.y!
Listen up my amazing entrepreneur. You ARE working smart, but I am here to tell you that there are systems we can create that will help you along the way. These systems will lighten your work load so that you can focus on your zone of genius, the part of the business that is your happy place. From a functional and beautiful website to an automated email marketing system, these foundations and systems will help you sell that product, book that client or educate that student while you are busy formulating your next creative idea ~ OR ~ while taking a much needed break and taking your kids to the beach.
Let your systems be your best employees.
What I will do for you
Design aesthetically beautiful and functional websites from start to finish.
Set up email marketing systems and help clients create creative and innovating email funnels and paths towards booking or purchase.
Create lead magnets and email captures so that your business is growing its email list, which will become one of your strongest assets when it comes to sales.
WHAT CLIENTS ARE SAYING
I also offer…
a la carte marketing consultations
website audits
social media audits
mood and brand board creation
logo creation
social media template creation
48% of people said that web design was the number one way they determine the credibility of a business.
Source: Virtual Window
Your website is the digital face of your brand.
Your website is the face of your brand. It’s your best salesperson, your most fervent brand ambassador, and your most important marketing statistic. It only takes 50 milliseconds for users to form an opinion of your website - so naturally, it needs to be good.
Websites are a key point of contact for businesses, and consumers are well versed in what to expect from a company’s websites. In less than a second, visitors form an opinion about your websites, which is why it’s so important to develop a website that makes a great first impression.
38% of users will stop using a website if they find the layout unattractive.
70% of small businesses don’t have a CTA (call to action) on their website homepage. A huge missed opportunity.
83% of customers consider a seamless website experience on all devices to be very important.
Designing a web page that resonates with people’s feelings will have a positive influence on them.
When it comes to marketing, your business can’t afford to ignore a tool as valuable as email marketing.
Email Marketing is More Valuable than Social
Research shows that email marketing tops the chart in comparison to organic search, paid search, and social media when it comes to customer acquisition and retention. Not to say that Facebook isn’t important for your business, but if you’re looking for direct impact and reach, there’s no competition with email marketing.
Personalize Your Emails for Better Open Rates
Emails with personalized subject lines generate 50% higher open rates (Yes Lifecycle Marketing, 2019).
Welcome Emails Have the Highest Open Rate
Don’t miss the mark when it comes to your welcome emails Welcome emails typically have a 68% open rate compared to other emails which average around 19%. A well thought out welcome email with your MOST important information is critical in terms of sales and retention.